The hype surrounding non-fungible tokens or NFT have, in recent times, attracted the interests of some of the major global brands, which are experimenting with the technology to connect with their customers, fans and improve their relationship with them.
The total number of NFT transactions globally is likely to rise from 24 million in 2022 to 40 million by 2027, according to some industry estimates. Moreover, metaverse-linked NFT will be the fastest-growing NFT segment over the next five years and will increase from 600,000 transactions in 2022 to 9.8 million transactions by 2027.
Hence, it is not surprising that many consumer-facing businesses are creating NFT-based content to meet the changing demands from a younger, tech-savvy population, who are more open to purchasing novel forms of digital content. The ideal solution seems to be a fusion of physical and metaverse presence.
Watch this video – A KID called BEAST
What is a KID called BEAST?
In simple words, a KID called BEAST is an upcoming collection of 10,000 uniquely designed augmented reality NFT, stored on the Ethereum blockchain network. The team behind A KID called BEAST project describes it as defining the gray area between a physical and a digital brand.
Apart from the augmented reality NFT, A KID called BEAST will also have a collection of physical toys, creative consumables, showrooms and fashion-related initiatives. The aim is to cultivate A KID called BEAST into a global brand. For the purpose, the project team has been cultivating partnerships with other progressive brands, collectives and technology start-ups in order to continue the growth and expansion of A KID called BEAST.
How do I buy?
In order to buy A KID called BEAST NFT, users need to visit their official website and social media profiles to get information on how and from where to buy the NFT from their collection.
Companies worldwide are making NFT a key ingredient in their overall marketing and business strategies. Some of them are lured by the chance to establish deeper connections with their fans while others are keener on optimizing the revenue per user through NFT drops and merchandise.
Major brands eventually became interested in the hype surrounding the NFT and started experimenting with the technology to connect with their customers, fans and improve their relationship with therm.